FLEX
Flex is a logo concept created for an app by Do Something Different.
As a part of our coursework, we were asked by a client to create a logo for a new app being developed that involved flexing one's mind.
Hustl & Bustl
Hustl&Bustl are a made up clothing brand set by a design agency to help students get an idea of real-world projects.
It is a vintage clothing brand that sells brands online.
The vintage theme chosen was 70s aesthetic with halftone textures.
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Ornate
This was a self-driven project for my dissertation that involved coming up with a cosmetic brand design that appealed to several audiences within the industry
using colour psychology.
Concierge
A design concept for dishwashing liquid. The project required
a solely typographic take on the brand.
This lead to my idea of designing a minimalistic typeface that linked into
each other to create an abstract design.
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Editorial design
Editorial piece based on inspirational designers. I decided to go for a minimal approach with bold colours. Each page is colour coordinated with the designers aesthetic to help enhance their work.
